IMPROVING THE METHODS OF INFORMING TOURISTS ABOUT CULTURAL AND HISTORICAL RESOURCES OF THE REGION AS A FACCTOR OF ATTRACTING ATTENTION TO THEM

IMPROVING THE METHODS OF INFORMING TOURISTS ABOUT CULTURAL AND HISTORICAL RESOURCES OF THE REGION AS A FACCTOR OF ATTRACTING ATTENTION TO THEM

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The paper is devoted to the problem of correspondence of the techniques of providing information on cultural and historical resources of the region to the customers’ needs and the level of information technologies development.One of the most important areas to enhance the culture BOSWELLIA of providing information are mobile travel guides, the digital format of tour information, allowing individual tourist to get the most complete information about the tourism resources of the region.Another current trend is Astaxanthin the change of the format of the tours that enable tourists to obtain the traditional information, but in a more exciting form.